Learning to read. Perfecting a cartwheel. Tying your shoelaces.
These monumental life moments were such a big deal when you were a kid and, yet, we seem to underappreciate them as grown-ups.
Well, Benjo's has brought back the art of shoelaces. When Ben Hertz of Minneapolis was in Europe and his laces broke, he replaced them with red. The sartorial compliments followed him around, both abroad and back in the Midwest.
So much so, that Ben decided to create his own line of colorful shoelaces. While they're made for men, we're excited to use them in our oxfords.
Coming soon: Fall colors and a more athletic-style golf laces.
At just $6 per pair, you might just do a cartwheel.